Employees who have a good health insurance program are more productive, more engaged, and more attached to their company.

As you consider your hiring practices, think of ways to incentivize the best talent to join your company aside form salary increases.

In addition to health insurance coverage, think outside the box.  Flexibility to balance work and home is the most important factor for workers ages 34 and younger… Above salary, even above health insurance and 401K.If you are a business owner, this is great news. Recommendations are the most powerful recruiting tool available, so if you can use existing benefits to sell your company, you are better off.

Health insurance bonds employees to the company. 

Churn is expensive, hiring and firing takes time and productivity away from your operations.  Great health benefits are one of the many reasons people stay at their jobs.According to the Glassdoor study, the other benefits that employees appreciate are:

• A matching 401-k plan
• Paid leave, including sick days
• Family leave, this includes paternity leave
• Employee discounts

Balancing the needs and wants of your employees with your desire for productivity can be a win win.

• Freedom & Flexibility
• Feedback (publicly praise, privately correct)
• Growth
• Autonomy and ownership